|
Hello Reader,
|
a new DFL media product featuring substantial enhancements was just introduced at the beginning of the season – yet, more new ideas developed by the DFL and its media partners have already been tested in production. In today’s issue we report extensively on these innovations, along with the latest developments in the areas of match data collection and analysis. Plus, SportsInnovation 2026 is beckoning at the horizon.
Enjoy reading! Yours, the DFL Innovation Team
|
|
“Der Klassiker” – an innovation festival!
|
From 3D data visualisation to the Sky Sport Bundesliga Kids Club
On the occasion of “Der Klassiker” between FC Bayern München and Borussia Dortmund on Matchday 7, the DFL and its media partners once more introduced new, innovative features. One particularly attention-grabbing novelty was AI-enabled 3D player data visualisation which can model specific scenes from a match from any perspective.
|
|
New Bundesliga Match Fact: Match Momentum
|
Which team has the upper hand at what time?
The Bundesliga Match Facts powered by AWS have received an upgrade, with Match Momentum the latest addition to the portfolio. The range of statistical metrics created jointly by the DFL and Amazon Web Services (AWS) now comprises 16 criteria.
|
|
The DFL Media Product: Innovation in action
|
Mini drone and wired decision makers highlight new opportunities
The DFL media product, greatly enhanced once again for the 2025-26 season, delivers a rich and multifaceted football experience to fans, bringing them ever closer to the game. Impressive images recorded by the new mini drone transport the stadium atmosphere to the living room, and club leaders can be interviewed live from their seats on the grandstand.
|
|
Further innovation topics
|
| |
|
|
|
|
| | |
|
|
|
Robo-Cam: new impressions captured at Bundesliga Media Days
|
| |
At this year’s Bundesliga Media Days, a state-of-the-art Robo-Cam was deployed at all 18 Bundesliga clubs for the first time. It delivers ultra-precise, dynamic camera movements and unique perspectives in an authentic, club-related football environment.
|
|
|
| | |
|
|
|
|
|
|
|
|
Robo-Cam: new impressions captured at Bundesliga Media Days
|
|
|
At this year’s Bundesliga Media Days, a state-of-the-art Robo-Cam was deployed at all 18 Bundesliga clubs for the first time. It delivers ultra-precise, dynamic camera movements and unique perspectives in an authentic, club-related football environment.
|
|
|
|
|
| |
|
|
|
|
| | |
|
AI and Automation: The DFL at IBC in Amsterdam
|
| |
At the International Broadcasting Convention, which caters for the media, entertainment and technology sector, the DFL's Tabea Wagner and Tim Achberger featured on SVG Europe's AI and Automation panel.
|
|
|
|
Sportec Solutions launches new website
|
| |
More modern, more international, and with a clear focus on partner’s needs: In time for the 2025-26 season, DFL subsidiary Sportec Solutions AG launched its new website. The launch coincided with a full rebranding of STS.
|
|
|
| | |
|
|
|
|
|
|
|
|
AI and Automation: The DFL at IBC in Amsterdam
|
|
|
At the International Broadcasting Convention, which caters for the media, entertainment and technology sector, the DFL's Tabea Wagner and Tim Achberger featured on SVG Europe's AI and Automation panel.
|
|
|
|
|
|
|
|
Sportec Solutions launches new website
|
|
|
More modern, more international, and with a clear focus on partner’s needs: In time for the 2025-26 season, DFL subsidiary Sportec Solutions AG launched its new website. The launch coincided with a full rebranding of STS.
|
|
|
|
|
Forward-looking developments in sport
In this interview with SportsPro magazine, Christian Holzer, CEO of Sportec Solutions (STS), talks about trailblazing innovations in areas such as referee, data and media technology, all of which will feature at SportsInnovation 2026.
|
|
|