DFL Innovation Newsletter #8/2021‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
Hello Reader,
Any company that counts the NBA, ATP as well as YouTube, Sky and DAZN among its clients warrants a closer look. This is why we introduce you to ryghts today, a provider of digital antipiracy services that was co-founded by DFL two years ago. We also examine how the media group Axel Springer is implementing the new “Digital Out-Of-Home” media rights package to play clips of highlights from Bundesliga and Bundesliga 2 matches; and you will read about what is new in the tenth Virtual Bundesliga season.

Andreas Heyden
Executive Vice President Digital Innovations DFL Group
Fighting piracy in the digital world: ryghts finds the perpetrators
Advanced technology tackles organised crime

How the start-up ryghts supports DFL and other sports organisations in protecting valuable media rights against organised abuse.
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Axel Springer purchases innovative "Digital Out-Of-Home" rights
Using digital billboards to share Bundesliga content

Delivering Bundesliga and Bundesliga 2 content to football lovers wherever they are is one of the core purposes of DFL. Now people in public spaces can enjoy football news, too.
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bevestor Virtual Bundesliga – New features for the 10th season
#dabeiTV becomes Media Partner; monetary prize for VBL Club Championship

The 2021/22 season of bevestor Virtual Bundesliga (VBL) began on 1 November. This is the 10th season of the eFootball competition. All the news at a glance.
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More innovation topics:
     
 
Interactive feed now available
For the first time, international media partners in Asia and Europe offer personalised Bundesliga programming via an app.
 
Triple whammy at the OTT Awards
DFL and TeraVolt’s Interactive Feed wins three SportsPro OTT Awards 2021 in London.
 
 
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SportsInnovation 2022: Don't miss it!
Want to know why you shouldn’t miss the next SportsInnovation in May 2022? Listen to the people in this video.
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